We often get asked how Shoppable’s Universal Checkout compares to traditional affiliate links. The results are in.
In a recent study on conversion rates, Shoppable® DTC Lite is driving shopper checkouts at a rate significantly above the industry average.
The widely accepted conversion rate (defined as purchases/sessions) of affiliate sites is .5%. A full 80% of Shoppable® customer sites met or exceeded this benchmark.
Many of our customers had an average conversion rate of over 4%. This means that Shoppable’s average outperforms the affiliate benchmark by over 700%!
Contact us to learn more about how you can sign up to use Shoppable’s technology for your business.